Pink ribbons are synonymous with October, National Breast Cancer Awareness Month. In the Quad Cities, businesses, organizations and individuals get involved in the recognition month by supporting the Breast Care Center at Dignity Health, Yavapai Regional Medical Center East in Prescott Valley.

The Breast Care Center has served the community since 2011.

“We are incredibly grateful for the generosity our community shows the Breast Care Center in October and throughout the year,” says Robbie Nicol, Executive Director of Community Outreach and Philanthropy at the Yavapai Regional Medical Center Foundation, a Dignity Health member. “We see the positive impact these gifts have on patients receiving care at the Breast Care Center.”

Share the Care
Nearly a decade ago, YRMC launched Share the Care as part of a community-wide program to increase access to breast screening, encourage friends and family to get mammograms, and support patients undergoing breast cancer treatment. Since then, the community has embraced Share the Care by hosting events, sponsoring programs and raising funds to support the Breast Care Center.

How do gifts to the Breast Care Center help people throughout our community? They provide diagnostic and treatment services and essential health support for patients who do not qualify for other programs and community services. Funds also help promote breast health awareness and education, purchase new technology, and provide staff education and training.

“The tradition of giving to the Breast Care Center has continued and grown during 2021,” Nicol says. “There are so many creative ways that our community finds to ‘share the care’ in October and beyond.”

Visit the following organizations’ web communities or Facebook pages to learn how you can support their Share the Care activities or join their events.



How You Can Give a Gift
Individuals may give at any time by visiting the YRMC Foundation giving page and selecting the “Breast Care Center Fund” under “Donation Designation.”

“We are so appreciative of the generous support of individual donors throughout our community,” notes Nicol. “These are people who care deeply about preventing breast cancer and supporting people diagnosed with breast cancer.”

Visit YRMC to learn more about participating in Share the Care.